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Vegan and Cruelty-Free Hair and Beauty: Simple Swaps and Recommendations for Veganuary
The new year often brings a sense of renewal, self-improvement and positive change. For many, this means reducing the consumption of animal products and embracing a more compassionate lifestyle. As hair and beauty professionals, we can support and promote this growing movement by embracing vegan and cruelty-free options. However, transitioning to fully vegan products may initially seem daunting. This is why, in this post, we will explore some simple swaps you can try in January that are still highly effective and recommendations for vegan styling products and treatments to expand your offerings this Veganuary. We aim to make embracing ethical beauty approachable and attainable so you can focus on what matters most - caring for your clients with confidence and care.
Simple Swaps This Veganuary
1. Start Small. It can be overwhelming to transition to fully vegan products overnight. One simple swap you can make is changing your hair brushes and combs to those made from natural materials such as bamboo (link to bamboo page) or wood. Not only are these products sustainable and eco-friendly, but they also help reduce static hair and promote healthy shine. Another easy swap for your salon or personal use is choosing cruelty-free and vegan nail polishes from brands like The Manicure Company. Ethically made and with an unwavering commitment to being a vegan and cruelty-free brand, Zero Gel Polish is widely available at our stores and comes in a vast array of colours. These small changes can make a big difference and help you slowly build a vegan and ethical collection for your salon or personal use.
2. Consider New Products. When looking for products like shampoos, conditioners and styling sprays, it's important to do some research and choose from vegan, cruelty-free companies. Ingredients like keratin, honey and beeswax are commonly found in hair products but can be easily replaced with plant-based equivalents such as quinoa protein, agave and candelilla wax. These plant-based ingredients offer the same benefits and results while offering the peace of mind that comes with ethical sourcing and sustainability. Explore OLAPLEX's revolutionary hair repair system; it's non-toxic, cruelty-free, and free of all beauty industry toxins. Did you know NXT Permanent and Semi-Permanent hair colours are vegan, cruelty-free, cost-effective, permanent hair colours with 100% white coverage and long-lasting colour?
3. Look for hair and beauty brands' accreditation. Look for certification from animal welfare groups like PETA and Leaping Bunny, which certify brands that don't test on animals.
4. Offer Vegan and Cruelty-Free Services. You can expand your offerings this Veganuary by including fully vegan and cruelty-free services. Many treatments, such as hair colouring, facials and manicures, have vegan options. These services can be marketed to a new demographic, prioritising sustainability, ethics and cruelty-free practices. It's also a great way to promote your salon's commitment to ethical and sustainable beauty practices. Brands like Serumology use the power of nature to find ingredients from plant-based sources, for example, hyaluronic acid derived from soybean, retinol from sea kelp and squalane from olives
5. Communicate Your Ethical Choices to Clients. It’s important to communicate your commitment to using ethical, vegan and cruelty-free products to your customers. By sharing information about your choices, you can help educate and increase awareness about the importance of ethical beauty in the beauty industry. It can help you attract clients with ethical beliefs and also helps you build a sense of trust between you and your customers.

Our Conclusion
Transitioning to vegan and cruelty-free hair and beauty products doesn't have to be all or nothing. By making simple swaps and committing to ethical, sustainable practices, you can support a growing movement and still achieve beautiful results. By choosing vegan and cruelty-free products, you are taking an important step towards a better, more compassionate future for animals and the planet.
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Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.
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